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Introducing Irwin South – Opening 2025!

Irwin South is an urban oasis opening in February 2025 smack dab in the heart of the Willy Street neighborhood! Full of character and convenience, this place is the epitome of city living done right.

Just east of the Capitol Square sits the Willy Street neighborhood known for its diverse residents, local art, and bohemian vibes. Williamson Street, or less formally known as Willy Street, stretches 10 city blocks along the isthmus providing a haven for festival lovers and foodies. One of Madison’s most walkable neighborhoods is lined with specialty bakeries, cocktail bars, and eclectic boutiques. Plus, you’re just steps away from all the local shops, cafes, concerts, sports, farmer’s markets and lakes that make this neighborhood a destination.

Irwin – where neighborhood meets lifestyle in the coolest way possible.

I want to Meet Irwin

Irwin South courtyard rendering

Amenities

Property amenities at Irwin create spaces for gathering and socializing as well as for quiet time and solo activities. Irwin South and North share amenities including quiet study nooks, coworking spaces, lounges, a game room, a media screening room, a fitness center with changing room, a beautifully landscaped courtyard with grills and comfortable seating areas and a dog wash station for your furry friends – you’ll discover convenience, community and connection at Irwin.

From studio to two-bedroom-plus-den style apartment homes and everything in between, Irwin has something for everyone. These beautiful homes include private high-speed fiber internet, efficient stainless steel appliances, Quartz countertops with tile backsplash, ceiling fans, solar window shades, hard surface flooring, solid-core doors, expansive windows, sleek and modern fixtures and detailing and more. Select units have in-home laundry centers, walk-in closets, and oversized patios.

Floor Plans and Additional Information

To reserve your beautiful new apartment home, contact us at info@primeurbanproperties.com or call 608-233-600 to schedule a presentation and choose your apartment!

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