Luxury Apartments Madison WI | Prime Urban Properties

Urban Lifestyle.
Urban Properties.

We’re Prime. We’re Urban. And we manage apartment and commercial properties. So it’s no coincidence that our name is Prime Urban Properties. There’s no overstating the obvious. And here’s some more obvious. If you’re searching for a top-notch luxury apartment home or a high-traffic commercial space in the Madison, Wisconsin, area, you’re in the right place. Find your space today, and start living your life of luxury tomorrow.

The Fitzgerald - Coming Summer 2024!

Welcome to the Fitzgerald, destined to be known as The Fitz, or if you’re a literary lover, the F. Scott, or if you’re a lover of high-end apartment living, the newest, most beautiful, luxury apartment home in Madison, Wisconsin, located on fabulous Monona Drive with views of the lake, Olbrich Gardens, and just about everything you can imagine, including imagining yourself as a star socialite in Fitzgerald’s timely classic, The Great Gatsby. And that’s what these apartments are: the star of Madison’s luxury living with lux amenities, oversized balconies, a fitness center, a Fitzy Ritzy community lounge, and plenty more. And star-like treatment is what you deserve with a neighborhood developed with beautiful surroundings, lots of recreational activities, restaurants galore, shopping at the drop of a hat, culture, and entertainment around every corner. Let’s all herald the new Fitzgerald!

CHECKOUT YOUR FUTURE LUXURY HOME

Fall in Love with Living at our Newest Location - Welcome to Cariad!

The word "Cariad" means love, charity, or affection. Live at our newest location, and rediscover your love of home, comfort, and beauty. With upgraded top floor homes, high-end amenities, top-notch finishes, and creative floorplans and designs, your search is over! These luxury apartment homes feature floor to ceiling windows, private balconies, and views that bring a smile to your face no matter the time of year with many views of Marshall Park and Lake Mendota. And that’s just for starters. Add quartz countertops, tile backsplashes and showers, walk-in closets, washer/dryers, stainless steel appliances (upgraded packages available!), and now we’re cooking. This high-end property also features a spacious community terrace with grills and lounge seating, fitness, community and package rooms, secure access, storage facilities, high-speed fiber internet (included in rent!), indoor bike storage, and a dog washing station; yes, it’s a pet friendly property. And heated, underground parking for you, your car, and your furry friend. Cariad is wonderfully located in Middleton, Wisconsin, one of America’s most charming and desirable cities located minutes from downtown Madison, near restaurants, grocery stores, boutique shopping, and Madison’s famed network of bike paths. When it’s time to live in style, it’s time for Cariad, presented by Prime Urban Properties.

You will love living at Cariad!

The Sofia - Live Your Best Life in the Heart of Madison!

Located in the heart of one of Madison’s most vibrant and popular neighborhoods, The Sofia features the charm and characteristics that any urban dweller longs for. The Sofia’s elegant apartment homes feature studio, one-bedroom, and two-bedroom floor plans with top-of-the-line amenities and conveniences. Many of The Sofia’s luxury apartments feature floor-to-ceiling windows and walk-in closets, and all units have walk-out balconies that allow our residents to be “one” with the neighborhood. Add to that a fitness center, rooftop patio and courtyard, community lounge, and indoor bike storage, and The Sofia checks all your boxes. The charm of these apartments is equally matched by the allure of the neighborhood. Quick access to the bike path, on bus lines, and steps away from local restaurants, coffee shops, independent retailers, Monona Bay, and city parks, makes living at The Sofia desirable in every way.

The Sofia - PUP's Newest Addition in 2022

Prime Commercial Space Available

Prime Urban Properties currently has multiple locations with commercial space available. Whether you're looking for an established or a brand new location, a small space or over 5000 square feet, you'll find great options for your business location. Aventine and Kennedy Place commercial spaces are located in the Atwood neighborhood, and our newest property, Cariad, is located on the edge of Madison and Middleton with easy access to the Beltline and downtown Middleton. With on-site parking, steady pedestrian traffic, parks, shops, restaurants, and cafes nearby each of our locations, these professionally managed spaces are perfect spots for thriving business locations.

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